The ELLE Launch Phase Comes to an End…. Don’t Miss What’s Next!

It’s been just four months since we launched ELLE Resort & Beach Club, and what a journey it’s already been. From the very beginning, this project has captured interest around the world. The idea of bringing the ELLE brand to Bali, one of the most loved destinations on earth, has inspired our team, our investors, our partners, and travellers alike.

As the first-ever ELLE-branded resort and beach club, it represents something entirely new in the world of hospitality. It’s where fashion, design, and lifestyle come together, infused with Bali’s creativity, craftsmanship, and warmth. “For Geonet, it’s a privilege to play a part in writing this new chapter for the island, and for the ELLE brand globally,” said Chad Egan, CEO of Geonet..

The launch phase has been one of the most exciting and productive periods in Geonet’s history. Over the past few months, our team has met hundreds of investors face-to-face, both in Australia and across the region. From Melbourne, Perth, and Sydney to Bangkok and Singapore, the enthusiasm for this project has been remarkable.

In every city, we’ve met investors who are passionate about Bali’s growth and excited to be part of something that blends global luxury with authentic local character. Many shared how much they love the concept of working with trusted global brands like ELLE, Cross Hotels & Resorts, and Colliers, and how rare it is to find such a strong partnership behind a project in Bali.

Interest has also spread beyond our events, with enquiries now coming from Europe, the Middle East, and Southeast Asia. It’s a sign that the ELLE name truly resonates with an international audience, and that Bali remains one of the most desirable travel and investment destinations in the world.

Book a call now to secure the last remaining units at Launch Phase pricing.

In just four short months, we’ve achieved an incredible amount of progress. Some of the most important milestones include:

• Our early launch sales targets were achieved through retail investment from around the world.
• Master plan finalised for both the resort and beach club, defining every detail from guest flow and amenities to design integration and sustainability features.
• Partnerships secured with globally leading teams in interior design, structural engineering, and landscape architecture
• Our investor events are now held monthly across Australia, and we’ve met more than 1000 investors face-to-face. We’ve also had events in Bangkok and Singapore to connect with our growing regional investor base.
• A Global PR campaign by ELLE has started, marking the official introduction of their first-ever resort and beach club to audiences around the world.
• At the celebration of ELLE’s 80th Anniversary in Bangkok, our team joined ELLE’s leadership and global real estate partners to mark a defining moment in the brand’s history.
• Our beachfront Sales Office or “Sales Pod”, is now open daily in Seminyak, to greet investors, hold meetings, and showcase the project. Located just steps from the ocean, it’s become a focal point for visitors to experience the ELLE vision firsthand.
• The ELLE site clearance is underway, with demolition materials donated to Stella’s Child, helping to build a new learning centre for Balinese youth. This initiative reflects our belief that great projects should leave a positive impact on the community.
• Institutional capital secured through our partners in Singapore, providing additional strength to our funding structure and supporting long-term joint ventures. This coincides with the opening of our Singapore office to manage the next phase of growth.

As we transition out of the early investment period, investors will soon begin to see the first phase of capital growth reflected in their holdings. The price rise is set to begin in the coming weeks and will continue progressively throughout the project’s construction and operational timeline. This marks an exciting milestone for our early investors, who joined at the most advantageous stage and will now enjoy both quarterly payments during construction and long-term capital appreciation. Each pricing adjustment reflects the project’s growing value, strengthened by strong sales momentum, brand partnerships, and visible progress on site.

Launch pricing is now coming to an end. This is the final opportunity to secure entry before the next price rise. Once this phase closes, all remaining units will move into a higher price bracket. Those who act now will lock in their position at the best available rate and benefit from immediate capital growth as values continue to climb through each stage of development. Timing is key, and this is the moment to take advantage of the last of the launch pricing before it’s gone.

As we move into the next phase, we’re building on that momentum with a packed schedule of exciting updates and events.

Over the coming weeks, we’ll announce our selected interior design partners, who will bring the vision of ELLE Resort & Beach Club to life through stunning, fashion-led interiors that balance sophistication with tropical beauty.

We’re also looking forward to seeing our coverage appear in seven ELLE magazines across Southeast Asia, as part of ELLE’s official media rollout. This international exposure will introduce the project to millions of readers and travellers across the region.

We also want to thank everyone who took part of our Buy & Fly campaign, as they have reached settlement, our investor relations team is busy planning the Bali trips, giving our early investors the opportunity to visit the site, meet the team, and see the progress up close. We can't wait to welcome everyone to Bali and our office.

We’ll also be launching new podcasts and video updates featuring our building and design partners, including Colliers and Inspiral Architects. These updates will give investors a closer look at how the resort is coming together, from design concepts to construction milestones.

And in Seminyak, we’re finalising the concept for a pop-up ELLE Bar, to be located in front of the site next to our beachfront Sales Pod. The ELLE Bar will give us a space to host more events, welcome investors, and bring a little of the future beach club atmosphere to life right here on the sand.

“As they say… we’re just getting warmed up!” says Egan. “Launch phase may be ending, but the coming months will be crucial, but just as exciting, as we collaborate with design, F&B and retail partners, see on-the-ground progress from the project management team, and welcome early investors to Bali.”

Every landmark destination starts with a bold idea, and ELLE Resort & Beach Club is no exception. With the foundation now set, we’re entering a new phase that will bring this incredible concept to life.

It’s been a busy four months, but the momentum is only growing. With strong investor support, trusted global partnerships, and real progress on the ground, ELLE Resort & Beach Club is on track to become one of Bali’s next great icons.

Stay tuned for more updates, and if you’re visiting Bali, stop by our beachfront sales office in Seminyak to meet the team and see the vision taking shape for yourself.

Get in touch with our property expert today to learn more about ELLE Resort & Beach Club.